Marketing Strategies

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Marketing Strategies

Copywriting that Gets People to Take Action

Copywriting is one of the most essential elements of effective online marketing. The art and science of direct-response copywriting involves strategically delivering words (whether written or spoken) that get people to take some form of action.  So, what’s the primary purpose of your headline, your graphics, your fonts, and every other part of the content? The simple, surprising answer is…

SEO Juice Dos and Don’ts

SEO practices are numerous and constantly changing BUT if you start with your website adding great content, precise titles and tags and strong SEO practices throughout; your website will be in terrific shape for the Search Engines to find.