Are you tired of feeling out-of-the-loop about the effectiveness of your marketing campaigns? There are many reasons to invest in a digital marketing campaign and measurable results are only one of them. If you own a business in 2021, it’s important to understand the benefits of digital Advertising.
You might say to yourself, “Most of my customers aren’t looking at my site from mobile phones.” Recent studies have shown that more than half of digital traffic online now comes from mobile devices. This is going to give and take depending on your industry, but on average, our clients are seeing anywhere from 25-60% of their website traffic coming through mobile. Even at it’s lowest, is 25% a figure that you’re comfortable neglecting?
SEO practices are numerous and constantly changing BUT if you start with your website adding great content, precise titles and tags and strong SEO practices throughout; your website will be in terrific shape for the Search Engines to find.
Generally speaking the more relevant your site content is to users searching for certain keywords the higher within the Search Engine Results Page (SERP) you will appear. On-site SEO is the process of optimizing the [...]