Website Design and Development
Well-thought-out, responsive, professional website design is an essential element of a businesses’ marketing plan. Advancing technology requires successful companies to have a distinctive presence online. 3 in every 4 of online users admit they decide on a company’s credibility based on its website development. And that, 17—50 milliseconds is the time it takes for a person to decide whether he or she finds your website appealing. With over a billion websites and over two billion active internet users out there, it can be astonishingly difficult to design an attention-grabbing website what keeps a visitor long enough.
Do I Really Need A Website?
The answer is yes. There aren’t many businesses that can survive without a web presence. Your company’s website can be a highly effective marketing tool that can also be very cost-efficient. Your website is not only a place for people to find out who you are and what you do, it legitimizes you as a business, because, face it, EVERY business has a website at this point. There are a great many benefits, and very little downsides.
A quality website is clean, well-organized, easy to navigate, clear/concise, modern (in terms of style and layout), functional, branded, and motivates the visitor to do business with you. Information such as hours of operation, location, and contact info should be extremely easy to find. If you have social media profiles, buttons linked to these profiles should be present. People want a quick solution to their problem or a quick answer to their question. Make it easy for them. They also want to look at something that is visually appealing. Give them that with a quality website.
A quality website looks good in all browsers. You should browser test your website to make sure it looks right and functions properly across all browsers.
A quality website also looks good and is easy to use on a mobile device. The current trend of increasing mobile use to access the internet means your website needs to be properly built and designed for optimal mobile viewing.
A quality website is also well-polished. This means it has no spelling or grammatical errors, no lame clip art, no 1995 web design traits, no blurry images, no loose ends. Your content is complete and visually appealing. Fonts match across the entire website and font color and size choices have been properly made (yes, this means no lime green size 18 font on a white backdrop with a flashing clip art graphic underneath it).
Your website is a tool. Make that tool quality from the start.
Below are some of the website’s we’ve developed. Click on the image to view the entire website.