Facebook is an incredibly powerful marketing tool. You’ve no doubt heard this already. It is, after all, the world’s largest social network, and one which enables heretofore unheard-of avenues of communication. Never before have businesses been able to reach their customer base so easily, and on so intimate a level.
Your website should effectively grab the user’s attention. Trends come and go, but it’s still important to know which trend best fits your business and what you feel speaks to your individual business' audience.
When you're starting a new business and your professional marketer tells you that it's very important to develop strong business brand, know that there is nothing more important. Branding is one of the most important [...]
If you're an avid "Googler" like many of us, you may have noticed, and been nervous about, random sites coming up listed as "Not Secure". Not just a little, hard-to-notice notification, but right up there [...]
You may be using Google Analytics to measure the success of your website, but are you using Google Analytics to its FULL POTENTIAL? Doing so requires a deep understanding of Google Analytics and its conversion measurement capabilities. Google [...]
On this New Year's Eve, you're probably planning an elaborate dinner, music, maybe dancing and other fun and games. Are you planning your 2019 marketing strategies for next year? Probably not. BUT if not now, [...]
They say there's a thin line between genius and insanity. I also think that the distance between creative perfection and insanity is probably pretty tiny. When I worked for other people in the past, I have often been told that “done trumps perfect”, but that's never been something I agreed with. I'm not obsessive, but I AM a Virgo. I am also very passionate about the work that I do.
Wondering why it's SO DARN IMPORTANT for your website to have a blog? Well there are many reasons that I will tell you towards the END of this particular blog. Now, I'd like to give you a little advice on Effective Business Blogging
A website update can be a lot of work, time consuming, darned expensive or all of the above. For those reasons, many businesses will just keep what they have and hope for the best. Ultimately [...]
It's Saturday night and you're already dreading Monday, aren't you? Admit it! On Monday's, the phone keeps ringing, everyone wants a piece of you and you find it difficult to check things off your to-do list. You feel trapped [...]