Marketing Strategies

8 10, 2020

Your Business Needs Branding

A brand is the set of expectations, memories, stories and relationships that, taken together, account for a consumer’s decision to choose one product or service over another. If the consumer (whether it’s a business, a buyer, a voter or a donor) doesn’t pay a premium, make a selection or spread the word, then no brand value exists for that consumer.

22 07, 2020

10 Tips For Creative Marketing

If you’re a small business or new startup, you may not have tons of money to spend on expensive advertising like your bigger competitors do. To compete on the same level with a smaller budget, you have to market smarter. This is where 10 tips for creative marketing would come in handy.

13 06, 2020

Why You Need SSL

If you're an avid "Googler" like many of us, you may have noticed, and been nervous about, random sites coming up listed as "Not Secure".  Not just a little, hard-to-notice notification, but right up there [...]

27 03, 2020

Elements Of Business Branding

When you're starting a new business and your professional marketer tells you that it's very important to develop strong business brand, know that there is nothing more important.  Branding is one of the most important [...]

7 05, 2018

Copywriting that Gets People to Take Action

Copywriting is one of the most essential elements of effective online marketing. The art and science of direct-response copywriting involves strategically delivering words (whether written or spoken) that get people to take some form of action.  So, what’s the primary purpose of your headline, your graphics, your fonts, and every other part of the content? The simple, surprising answer is…

6 03, 2017

Benefits Of Blogging

  The benefits of blogging are immense for many reasons.  Blogging should be a part of every businesses marketing strategy UNLESS you can not do it effectively or consistently - an ineffective and/or non-consistent [...]

19 01, 2017

Effective Business Blogging

Wondering why it's SO DARN IMPORTANT for your website to have a blog? Well there are many reasons that I will tell you towards the END of this particular blog. Now, I'd like to give you a little advice on Effective Business Blogging

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